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Are people talking about you behind your back? Great! After all, that’s the goal here, isn’t it? The challenge is making sure that what people are saying about your company, product or service is positive and true. That’s where we come in.
Simply put, your Brand Identity is how you want your business to be perceived by customers. For our team to produce the most effective digital marketing results, it’s important that you first establish a clear brand identity that hits the mark. If the core values and differentiators of your business are not first identified, believed and practiced internally by your employees, how can you expect your customers to believe in your brand?
At Epic Notion, we provide honest feedback and help you assess what’s working with your brand identity and what’s not. With a strong brand identity, your customers will begin to recognize and trust your brand more quickly and develop positive associations leading to real results.
Epic Notion is a full-service digital marketing agency. But, we also offer several traditional marketing services our competitors don’t — we work with you to define your brand’s unique identity. Brand identity can inform everything from your logo and positioning statement to your design concepts and font, and is an instrumental part of developing a strong digital marketing strategy. At Epic Notion, we use your brand identity to guide all of our creative and marketing efforts, from social media strategy to SEO. We ensure all the elements of your brand are working together to form a cohesive strategy that conveys a clear message to your audience across your different marketing channels.
To get to know you, we will set up a brand discovery session that will give us a better understanding of the goals of your business, your market, your customers, and most importantly, why they should choose you over your competitors. Our brand discovery session includes:
While some companies come to us with a clear brand identity, others want a deep assessment of their current brand identity or a complete rebranding altogether. Or, they may be a new company in the initial stages of developing their brand identity. For clients in need of more intensive brand consulting and development, we work seamlessly with a team of certified brand strategists.