AI Search Optimization: AEO & GEO
Be the answer, not just a result.
People aren’t just searching anymore, they’re asking. ChatGPT, Google AI Overviews, Perplexity and the rest are handing your customers an answer before they ever land on a website. If your brand isn’t part of that answer, you don’t exist in that moment. We help you earn a place in the response.
Our approach to AI search optimization
The work isn't new. The name is.
AEO and GEO are the new names for a discipline that’s been building for years. SEO agencies are trying to learn public relations. PR agencies are trying to learn technical SEO. Everyone is scrambling to figure out how to get a brand mentioned inside an AI-generated answer instead of just a search results page.
We already do all of it. SEO, branding, PR, content, social, video and Reddit visibility have been part of our service mix for years, and that combination is what AI models pull from to decide who gets cited and who gets ignored. We also track how brands show up across AI conversations and prompts, so the monitoring, strategy and optimization loop is already built. This isn’t a new service we’re bolting on. It’s the same expertise, aimed at a new destination for search.
Full-channel content foundation
SEO, PR, social, video and Reddit all feed the same models that generate AI answers. We build across every channel because AI doesn't pull from just one.
Prompt and conversation monitoring
We track how and where your brand surfaces across AI tools and conversations, so we know what's working and what's missing.
Content built for machines to read
Clear structure, direct answers and technical markup that make it easy for AI crawlers to find your content and quote it accurately.
Strategy that never sits still
We brainstorm, test and adjust continuously based on what the monitoring shows us, the same way we've always managed SEO and PR.
Now that you know more about our approach, we’d love to learn more about your needs. Contact us online or call us at (704) 817-3765
AI search optimization services
From visibility audits to ongoing optimization, we cover the full picture.
AI visibility audit
A full look at where your brand currently shows up (or doesn't) across AI search tools and assistants.
Prompt and conversation tracking
Ongoing monitoring of how your brand appears across real AI-generated conversations and prompts relevant to your industry.
Answer-ready content structuring
Rewriting and structuring content so AI models can easily extract clear, accurate answers about your business.
Technical markup for AI crawlers
Schema and technical optimization that helps AI systems understand and correctly categorize your content.
Digital PR for AI-cited sources
Earning coverage on the sites and publications AI models are most likely to pull from and cite.
Social and community presence
Building an active footprint on the platforms, including Reddit, that increasingly shape AI-generated answers.
Video and YouTube visibility
Producing video content that AI tools can reference and surface in response to relevant questions.
Brand mention and citation tracking
Ongoing measurement of how often and how accurately your brand is mentioned across AI platforms.
Improve how users and search engines navigate your website and ensure the most relevant content is easy to find.
Competitive share of voice reporting
Benchmarking your AI visibility against competitors so you know where you stand and where the gaps are.
Continuous strategy and optimization
Regular review and adjustment of your AEO/GEO approach based on what the data shows.
What our clients say
"Knowledge, creativity, willingness, passion, and no fear to use new ideas is maybe what impresses me most working in partnership with Epic Notion. They are client-centric with a team who uses their intellectual gifts and up-to-the-moment data to introduce full-scale strategies into the marketplace, yielding their clients' unparalleled results."
Peter L
Our multi-faceted marketing approach
AEO & GEO are important, but a holistic marketing mix is the best way to build customer engagement.
Search Engine Optimization
Outshine your competition on search engines and benefit from increased organic traffic and a more robust online presence that fuels your bottom line.
Paid Media
Maximize your advertising ROI through Paid Media strategies, targeting your audience strategically across platforms for optimal reach and conversion.
Website Development
Unleash your brand's potential with leading-edge design and functionality, creating a seamless user experience that captivates and converts visitors.
eCommerce
Transform clicks into customers with optimized online shopping experiences that drive higher conversions and sustained growth.
Social & Public Relations
Foster meaningful connections and cultivate brand loyalty across channels through intentional engagement and stories that inspire.
Branding
Craft your "why" story and align your values, visuals, and messaging to resonate with your target audience and stand out in the market.
Content Marketing
Fuel your digital presence with content that establishes your brand as an industry authority and drives customer engagement and conversion.
Email & Marketing Automation
Nurture your best customers with campaigns that deliver personalized messages, fostering long-term relationships and conversion opportunities.
We've got the answers
Frequently asked AEO/GEO questions
What's the difference between AEO/GEO and traditional SEO?
Traditional SEO earns rankings on a search results page. AEO and GEO earn a place inside the answer itself, whether that's an LLM response, an AI Overview or a voice assistant. The underlying work overlaps heavily with SEO, content, social and PR, but the target changes from a ranked link to a cited answer.
How do you measure success with AI search optimization?
We track how often your brand is mentioned or cited across AI platforms, how accurate those mentions are, and how your share of voice compares to competitors. It's a newer set of metrics than click-through rate, but just as measurable.
Do we need a separate strategy for AI search, or does this replace our current marketing?
AEO/GEO builds directly on the SEO, content, PR and social work. If those channels are strong, you're already most of the way there. We layer in the monitoring and structuring that's specific to how AI models find and cite content.